Langsung ke konten utama

An Internet Marketing Lesson I Learned From My 7 Year Old Grandson

 A few weeks ago I was watching my 7 year old Grandson Joel as he was drawing a picture of a strawberry patch.


As he drew, it began to look more and more like a Christmas wreath than a strawberry patch. I told him that it looked pretty good, but suggested to him that “maybe you could put a few strawberries here, and here and here” as I pointed to the big white area in the middle of his drawing.


He looked at me in all seriousness and said…


“Grandpa, it doesn’t matter what YOU think, it’s what the artist thinks!”


It was funny at the time, but I have been thinking about this quite a bit.


You know what? He is right!


There is a great lesson to be learned here. The lesson applies very well to Internet marketing. Actually it applies well to ANY kind of marketing, it doesn’t necessarily have to be on the internet.


We have a tendancy to come up with an idea that we think is the greatest thing since sliced bread. We’re absolutely convinced that everybody will beat a path to our door to buy our product. We spend lots of money to develop a sales campaign, build a website, buy advertising and so on, and spend a lot of time and effort to draw people to our website, get good search engine positioning, and then more often than not we’re disappointed because very few people buy our products.


Could it be that the marketplace doesn’t care about our opinion?


Does that hurt your ego? It shouldn’t. It should open your eyes to this very simple, but wildly profound truth.


IT DOESN’T MATTER WHAT YOU THINK, IT’S WHAT THE MARKETPLACE THINKS THAT IS IMPORTANT!


Big companies spend millions of dollars on market research, testing and surveys before they ever spend any money in developing a product or marketing a product. Doesn’t it make sense that before we ever spend a dime on any kind of product development, website development or whatever that we should spend some time first to find out what people are buying, when do they buy, and how do they buy?


By doing proper research in advance, you’ll save yourself a lot of wasted time and effort, and you’ll be rewarded many times over by successful, money making websites. Finding profitable “niches” is not a difficult process, but it can make all the difference in the world as to whether or not your website will be a huge success or a dismal failure.


As you consider what kind of websites you’ll be building, keep in mind the lesson learned from a 7 year old.

Label:

Komentar

Posting Komentar

Postingan populer dari blog ini

What Is An Internet Business Promoter

 An internet business promoter is a program that can help you attain higher page rankings on search engines. In other words, it is an application that will help you optimize for the search engines. If you have been operating an internet business for any period of time, you know that optimizing for the search engines is one of your main tasks. For the obvious reasons, you want as many people to know about your site as possible. More people mean more business, more business means more profits. Whenever potential visitors use search engines to find the sites they want, they will usually only visit the sites that rank the highest. If you are ranked number 112320 out of 237,899 results, you are out of luck; and pretty soon, out of business. Most visitors will not bother to look at a site ranked so low. An internet business promoter (IBP) can help you ameliorate this situation. Internet business promoters offer a variety of features, which usually include the following: Search engine opt...
Posting Komentar
Baca selengkapnya

How To Write A Killer Ad

 Copywriting is an essential element in the marketing of any product. More so, in a shrunken global village. Whether it’s online advertising or Offline advertising. A good ad could mean the difference between success and failure of a product. The tips mentioned below will give an insight to a write a good Ad. Writing a powerful Ads is the key to maximum sales. What is good copy writing? and How to write a good Ad?. Let’s see some basics of good copy writing. Understand Customer: It is important to understand the intent of the customer and his/her business background. A good understanding helps to find more about the customer’s target audience. The Product: Complete understanding of the product for writing a copy or ad is very essential from the marketing or advertising point of view. Questions like – What is the product, the benefits, the objectives, the target audience, the medium of advertising, what the surveys talk about, the price and the region of advertising. All these facto...
Posting Komentar
Baca selengkapnya